Electronic commerce in Mexico now has 82.5 million users
, which represents a 5% increase in comparison with 2017 . Projections indicate that the number will grow to 92.2 million in 2021 , with a penetration of 71.9% in the population , according to the digital marketing company Contenido 2.0 .
Although global e-commerce was valued in 7.7 billion dollars in 2017 , it is estimated to reach figures of up to 1.2 billion dollars in the United States alone by the year 2021 , with an annual growth rate of 7.4% .
In a press release, the company stated that China ranked first in B2B transactions in the Asian market , with a value of 2.6 billion dollars in 2017 and 1.19 billion in the market between companies and small traders (B2C) .
A document called “Industry Report: E-Commerce in Mexico 2018/2019” published by the consulting firm Blacksip , reported that Mexican companies now have a unique opportunity to implement, transform, and optimize digital structures to reap the benefits of e-commerce growth and financial activities known as “B2B” (Business to Business) .
Electric and electronic industry goods
, including vehicle parts, supplies, and machinery, as well as pharmaceutical services and products , are expected to grow the most in B2B e-commerce in 2021 .
The firm added that some of the most common benefits of B2B e-commerce in large industries were higher efficiency in purchase orders and a faster processing of product orders .
The company spokesman also added that both the “Z” and “Millennial” generations were boosting the growth of digital economy . A report issued by Google indicated that these generations represent more than 60 percent of the Mexican population , with an internet penetration rate of 83% in the case of the Z generation and 70% among millennials .
Likewise, many companies’ purchasing habits have changed due to the impact of young executives in the job market.
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