After the owner of Chivas Guadalajara, Jorge Vergara, caused controversies when the Mexican soccer team broke with media outlet Televisa, it seems like he is thinking about a production company of his own.
"Chivas TV" would be the name of the company, and it would provide content to be distributed in different media and the internet.
Vergara hopes that the new model will report more than the US$25 million Televisa used to pay for the team.